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Emirates reviews $126m global media account The incumbent on the account is IPG Mediabrands. Financial Times calls global media review What does International Women’s Day mean to you? William Hill Vegas picks creative agency Women’s Aid campaign illustrates domestic abuse through children's bedtime story Campaign boost
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News
The best advertising shares an ingredient - space
6+ day, 13+ hour ago (26+ words) Campaign UK In a crowded world, we should...
Advertising won't fix your problems
6+ day, 17+ hour ago (29+ words) Campaign UK A campaign can only really deliver when...
This isn't sociology, this is advertising
6+ day, 13+ hour ago (18+ words) Campaign UK Contact Customer Support at Welcome...
What DJs can teach us about advertising and consumer behaviour
6+ day, 13+ hour ago (33+ words) Campaign UK Clubs will be reopening...
Before advertising adland, the career prospects must stack up
6+ day, 13+ hour ago (32+ words) Campaign UK A sector-wide advertising campaign aimed at new recruits will fall down...
Advertising has become detached from the boardroom
6+ day, 13+ hour ago (37+ words) Campaign UK "The industry's own...
Marketing Guru on... the desire to 'go viral"
6+ day, 12+ hour ago (45+ words) Marketing Guru on... the desire to 'go viral' Campaign UK A marketer asked to produce a campaign guaranteed to 'go viral' is a marketer under pressure. There are options, however, says Will Harris, including a last-ditch attempt to talk your…...
How advertising can power growth beyond Brexit
6+ day, 18+ hour ago (73+ words) Campaign UK We are in the middle of vital and...seismic changes for our industry and behaviour in advertising is paramount, writes the Advertising Association's chief executive. ✓ Unrestricted...
Who'd start an ad agency today? Dave Dye has the answer
6+ day, 16+ hour ago (45+ words) Campaign UK Good question. The short answer is: me, Dave Dye, creative partner at Love or Fear, founded a few Tuesdays ago. But that won't fill a whole article, so here's the long answer....
Taking a shortcut is no way to get ahead in the advertising business
6+ day, 13+ hour ago (100+ words) Campaign UK The ad business loves business...management techniques very quickly get sucked into the advertising maw and regurgitated as thin slices of PowerPoint...