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Emirates reviews $126m global media account The incumbent on the account is IPG Mediabrands. Financial Times calls global media review What does International Women’s Day mean to you? William Hill Vegas picks creative agency Women’s Aid campaign illustrates domestic abuse through children's bedtime story Campaign boost
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News
Denny's harnesses the power of a viral internet sensation in new ad
12+ hour, 20+ min ago (24+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...
Turkey of the Week: Coca-Cola???s AI Christmas spots are a ghost of Christmas past
12+ hour, 10+ min ago (33+ words) Turkey of the Week: Coca-Cola’s AI Christmas spots are a ghost of Christmas past Campaign UK Coca-Cola worked with AI studios Secret Level, Silverside AI and The Wild Card to create the ads....
Is Marc Pritchard right to say that agencies should strip away anything that doesn't add to creative output?
20+ hour, 58+ min ago (58+ words) campaignlive.co.uk Procter & Gamble's chief brand officer told the ANA conference in Florida that its time to "disrupt this archaic 'Mad Men' model, eliminating the siloes between creatives, clients and consumers, and stripping away anything that doesn't add to…...
Monzo’s AJ Coyne: marketers should elevate brand building from “cost” to “investment”
20+ hour, 8+ min ago (24+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...
Top 10 ads of the week: John Lewis' Monty takes first place
1+ day, 2+ hour ago (26+ words) Campaign UK Counting down the 10 most-recalled ads, in association with TNS and Ebiquity....
How Adidas embraced World Cup fever for its biggest UK football activation
3+ day, 20+ hour ago (34+ words) Campaign UK The brand delivered the Adidas Creator Base, its most ambitious UK live experience to date, to engage London's football-obsessed youth....
Coca-Cola most popular World Cup sponsor on social media
3+ day, 18+ hour ago (35+ words) Campaign UK Coca-Cola has become the most successful World Cup sponsor on social media, reaching 85 million Facebook fans and having the most follows on Twitter....
Reebok agrees $25m refund for false trainer claims
4+ day, 4+ hour ago (371+ words) by Sarah Shearman | 29 September 2011 Reebok, the sports brand, is being forced to return $25m (£15.9m) to consumers in the US who have bought its "toning" shoes, to settle a case brought by the Federal Trade Commission. The Federal Trade Commission said that…...
McDonald???s global Christmas ad to star The Grinch
4+ day, 5+ hour ago (67+ words) The character will appear in a global campaign for the fast-food restaurant, created by Leo UK, Campaign understands. Please sign-in below to continue, or view our subscription options. ✓ Unrestricted access to our most popular content including the School Reports, Power…...
The hard sell: Viagra makes TV debut in campaign from Y&R London
4+ day, 16+ hour ago (198+ words) by Simon Gwynn | 24 May 2018 The first ever UK TV ad for erectile dysfunction medicine will be shown on Channel 4 tonight when a new ad for Viagra Connect makes its debut. The spot, created by Y&R London, will be shown…...