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Emirates reviews $126m global media account The incumbent on the account is IPG Mediabrands. Financial Times calls global media review What does International Women’s Day mean to you? William Hill Vegas picks creative agency Women’s Aid campaign illustrates domestic abuse through children's bedtime story Campaign boost
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News
Iris unveils policy to incentivise clients to fight against climate change
17+ hour, 18+ min ago (23+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...
Is Marc Pritchard right to say that agencies should strip away anything that doesn't add to creative output?
21+ hour, 39+ min ago (58+ words) campaignlive.co.uk Procter & Gamble's chief brand officer told the ANA conference in Florida that its time to "disrupt this archaic 'Mad Men' model, eliminating the siloes between creatives, clients and consumers, and stripping away anything that doesn't add to…...
Facebook unveils major shift away from brand and media posts
1+ day, 12+ hour ago (30+ words) Campaign UK Facebook is overhauling how its news feed works to make posts from businesses, brands and media less prominent....
Video growth prompts Facebook ad upgrade
4+ day, 13+ hour ago (458+ words) The social network has unveiled a service that allows brands to show video creative on mobile app ads. By David Benady. Last week, Facebook launched a service allowing video creative to be used in mobile app ads for the first…...
MediaCom works with Facebook on new social media-friendly content service
4+ day, 16+ hour ago (35+ words) Campaign UK MediaCom has launched a new service, Feed Ready, intended to help brands ensure their content better suits the environments of different social networks....
TfL launches handy chatbot on Facebook Messenger
4+ day, 17+ hour ago (19+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...
Breakfast Briefing: Uber bookings set to treble, Spotify privacy concerns, BHS launches 'ambitious' regeneration
4+ day, 17+ hour ago (51+ words) Campaign UK Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. In today's news, a leaked investor report shows the number of Uber bookings will treble....
The internet of nothing: the future of brand value in a sharing economy
4+ day, 15+ hour ago (39+ words) Campaign UK When the world's most powerful brands don't invest in creation or ownership in the traditional sense, where does the future of marketing value lie?...
Amanda Mackenzie of Aviva on the internet of things
4+ day, 16+ hour ago (38+ words) Campaign UK Amanda Mackenzie, chief marketing and communications officer at Aviva talks about what is possible thanks to internet-of-things thinking, and where it may take her and her brand....
Uber partners English National Opera for drive-in performances
4+ day, 17+ hour ago (20+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...