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Emirates reviews $126m global media account The incumbent on the account is IPG Mediabrands. Financial Times calls global media review What does International Women’s Day mean to you? William Hill Vegas picks creative agency Women’s Aid campaign illustrates domestic abuse through children's bedtime story Campaign boost

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News


campaignlive.co.uk > article > advertising-no-longer-the-least-trusted-industry-says-aa-research > 49j1bpt746s32vcf3bfpjqjrxa

Advertising 'no longer the least-trusted industry', says AA research

23+ hour, 26+ min ago   (57+ words) Campaign UK Media and government now the least-trusted industries. ✓ Unrestricted access to our most popular content including the School Reports, Power 100 and Best Places to Work ✓ Essential round-ups such as Movers and Shakers, Pitch Update and the Question of the…...


campaignlive.co.uk > article > is-marc-pritchard-right-to-say-that-agencies-should-strip-away-anything-that-doesn-t-add-to-creative-output > 4nn7qd3mrr6zq217ty4pzpcmwj

Is Marc Pritchard right to say that agencies should strip away anything that doesn't add to creative output?

1+ day, 5+ hour ago   (58+ words) campaignlive.co.uk Procter & Gamble's chief brand officer told the ANA conference in Florida that its time to "disrupt this archaic 'Mad Men' model, eliminating the siloes between creatives, clients and consumers, and stripping away anything that doesn't add to…...


campaignlive.co.uk > article > top-10-ads-of-the-week-john-lewis-monty-takes-first-place > 4c4sfqxj0pe5xvxw46k2pfnfca

Top 10 ads of the week: John Lewis' Monty takes first place

1+ day, 11+ hour ago   (26+ words) Campaign UK Counting down the 10 most-recalled ads, in association with TNS and Ebiquity....


campaignlive.co.uk > article > the-year-ahead-for-media-going-old-school > 46328d2bbkyge55wvnqmm2xbwm

The year ahead for media_ going old school

5+ day, 1+ hour ago   (36+ words) Campaign UK There are encouraging signs in the sector, but it must ensure that it doesn't lose sight of what its audience – and, of course, its advertisers – want....


campaignlive.co.uk > article > coca-cola-reviews-media-planning-and-buying > 4rq9a2t7ye3qp4w304fxsz4aw1

Coca-Cola reviews media planning and buying

5+ day, 32+ min ago   (30+ words) Campaign UK The Coca-Cola Company is undertaking a statutory review of its Great Britain and Ireland media planning and buying account, held by MediaCom....


campaignlive.co.uk > article > tragicomic-kfc-campaign-wins-radio-grand-prix-for-ogilvy-johannesburg > 44pjbe0y01dbfxsqp2jds977xz

Tragicomic KFC campaign wins Radio Grand Prix for Ogilvy Johannesburg

5+ day, 45+ min ago   (46+ words) Campaign UK Ogilvy & Mather Johannesburg have won the top prize in the radio category at this year's Cannes Lions for a trio of ads lamenting KFC's decision to take its Double Down burger off the market....


campaignlive.co.uk > article > the-great-cmo-rebrand-how-top-marketers-outgrew-their-own-title > 45b839a7exs766v839bvdr9gnr

The great CMO rebrand: How top marketers outgrew their own title

5+ day, 17+ min ago   (35+ words) Campaign UK From managing P&Ls to leading investor relations, executives explain why the traditional CMO role no longer fits what they actually do....


campaignlive.co.uk > article > omnicom-advertising-president-and-ceo-troy-ruhanen-retires > 4twkbvwmhbxvms4qwrwycmv2wy

Omnicom Advertising president and CEO Troy Ruhanen retires

5+ day, 4+ hour ago   (26+ words) Campaign UK BBDO Worldwide chairman Andrew Robertson will step into the role immediately. by Emmy Liederman & Jameson Fleming...